Explain how far your understanding of the conventions of existing media influenced the way you created your own media products. Refer to a range of examples in your answer to show how this understanding developed over time.
What we made at AS and A2 - film opening and created a brand image for an artist
Using conventions of real media texts.
AS Film Opening
Institutional conventions - what you expect in media products.
Format conventions - what elements you expect in a film opening.
Genre conventions - narrative, characters, setting, style. What made it that genre
Similar films, titles, fonts and colour titles, order of titles, colours, enigma, narrative and characters.
A2 Music Video
A lot more research, influences.
Disjuncture - things all over the place
Video had a lot more cuts, trickier than the film opening and specific videos.
Real media used, what you gained and how it influences you.
For each of these areas discuss what you learnt from your research and how you applied it to your own productions
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